Around 40 % of audiobook listeners enjoy their books while driving. But young men aged 18-34
not only make up a large portion of audiobook listeners, they're also overrepresented
in fatal traffic accidents.
With Drive By the Book, audiobook listeners can enjoy their reading - without speeding.
not only make up a large portion of audiobook listeners, they're also overrepresented
in fatal traffic accidents.
With Drive By the Book, audiobook listeners can enjoy their reading - without speeding.
We added a feature in the Spotify app that alerts the driver when exceeding the speed limit. The faster you drive, the faster the narrator reads the audiobooks.
Team: Lucas Klarén & Elias Wirensjö (Copy)
Erik Günther & Stella Jeansson (AD)
Erik Günther & Stella Jeansson (AD)
The case was awarded a Merit in Young Ones Awards 2023.
