With hashtags like #witchtok getting billions of views, TikTok has become enchanted by the world of witchcraft and spells.

We all know the best spells originate from the language of Latin, but it's a tricky language - even considered ”dead”. Mispronouncing those spells could cause big trouble. Let's help WitchTokkers get it right to avoid any spooky mishaps.
The ads come alive at 3 a.m, only open for true night owls
Team: Lucas Klarén (Copy)
Emil Sörensen (AD)

The case was awarded a Merit in Young Ones Awards 2024.

Allow yourself to be enchanted by other cases here:

Back to Top